Think Christmas is a quiet time for a property search? – think again. Every year Rightmove’s traffic at least doubles between Christmas Day and early January.
In January 2021, visits compared to the previous year were up by 30% year on year and on January 4th 2022 there were over 6 million visits on Rightmove.
Boxing Day also has a huge spike with viewing figures up by 54% year on year
If you want to take advantage of this huge spike in buyers, then now is the time to start getting your home market ready.
At David Phillip Estate Agents we use lots of clever techniques and some of the best technology to ensure your home is marketed to its full potential in the dark months of winter: –
- 3D virtual tours mean your property can be viewed 24/7 by a potential buyer from the comfort of an armchair, your property is always show-home ready too.
- Property videos – exciting, engaging and hi-impact, providing an overview of your home, turning a curious 24/7 audience into potential viewings – all our videos are posted on the Home on Film portal.
- Local area videos showcase Bramhope and the surrounding areas. Filmed in summer and showing the lovely surrounding countryside, local shops and the community. At David Phillip Estate Agents it is more than just buying a home, people buy the area too.
- Using Hi-Viz for sale boards, your property board is reflective in the dark – working 24/7 for you especially now the nights are longer
- Most agents use floor plans, but we use site maps too which means that when your property is viewed online potential buyers can see the size of the outside space which is not always easy to see when the nights are dark.
- We have a relevant and fresh database of people looking to buy properties in the Bramhope and surrounding areas.
- Your home could be marketed as a premium listing on Rightmove and we also use the On the Market, Boomin and Zoopla portals too to ensure your home reaches the greatest audience, our heavy use of social media will mean you are engaging with a greater audience too.
So, if you are looking to sell in January and keen to reach the Rightmove spike (there is a Zoopla and On the market one too) straight after Christmas, when families are generally together and thinking about their plans for the next year, start thinking about the marketing now and call David Phillip FRICS for a free market appraisal on 01134 676 400 w: davidphillip.co.uk e: info@davidphillip.co.uk a: David Phillip Estate Agents, 86, Leeds Road, Bramhope.
Covering Leeds, North Leeds, Bramhope, Adel, Cookridge, Otley and Huby